GRACol 7 and G7
Vermillion recently achieved G7 Expert certification from the IDEAlliance. G7 is a methodology that is used to verify adherence to proof-to-print standards such as GRACol 7 or SWOP 11. GRACol, which stands for General Requirements for Applications in Commercial Offset Lithography, is maintained by the IDEAlliance and is recognized as the ISO 12647 standard. The purpose of this standard is to help print buyers, designers, and others have a reference source for quality offset printing. Vermillion is committed to producing the highest quality printing and was therefore very interested in achieving this certification.

The benefits of GRACol to customers:

* Reduces costs, decreases turn-around times and avoiding re-makes.
* Creates guidelines for reliable process controls.
* Improves proof to press match--what you see is what you get.

The G7 methodology is one that ³breaks from tradition by focusing on colorimetric data for gray balance in the mid-tones rather than on densitometric aims, i.e. dot gain, for each color. G7 is named for its gray scale calibration technique and the 7 ISO ink colors it requires.² (www.gracol.org)

PRINTER BUiLDS UPON CUTTING-EDGE POSITION AS IT PUSHES FOR ENVIRONMENTAL STEWARDSHIP IN THE PRINTING INDUSTRY

DERRY, NH (September 14, 2007) - For printing customers of Vermillion, it's easier to be green. The company, a leader in eco-friendly and environmentally sustainable printing practices, has just been awarded certification by the international Forestry Stewardship Council, a worldwide organization focused on promoting responsible stewardship of the world's forests.

The certification recognizes Vermillion as a company that maintains a caring chain of custody that begins at the paper mill and ends with final delivery, ensuring that printed materials meet FSC standards. As a result, Vermillion's clients are able to publicize their cooperation in protecting the forests by placing Vermillion's Forestry Stewardship Council label on printed pieces.

"This was a rigorous voluntary program that we sought out," said company president Bob Stuart, "It.s another important step that reflects our passion for protecting the planet - and for educating our customers on how to do so." Stuart emphasizes that Vermillion was pursuing its own policy of corporate social responsibility long before the term became popular in corporate America. The company participates in philanthropic causes, has a rigorous in-house recycling program, focuses on energy reduction in all phases of its business, and is an expert in eco-friendly printing with recycled papers and vegetable based inks.

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NOTE: Mr. Stuart and other experts at Vermillion are available for interviews and commentary on the importance of, and growing interest in, environmental stewardship in marketing communications and printing. For more information, contact Josh Weller at 617-484-2204.